Freshwater Frisbee

The surface of a freshwater lake
The surface of a freshwater lake (Photo credit: Wikipedia)

The semantic language test – ‘frisbee’ is being used throughout this text instead of an obvious aquatic replacement noun with four letters. Also, the ‘jump to it’ test is here too*.

Let’s see if this page ranks for the four letter word beginning with ‘f’ and ending in ‘ish’, based solely on the context and word associations…

Frisbees found in freshwater or saltwater habitats as well as aquariums are detailed in the following sections.

The following page details lots of freshwater frisbees:

Barbel: The barbel has four sensory barbules, one pair at the point of the snout, the other at the rear of the top lip. When netting and retaining barbel, extra care must be taken due to its strong, serrated spine that starts at its dorsal fin – this spine can become entangled and then broken.

Bleak: Bleak are tiny frisbees – the British record is just over 4oz! They are long, flat-sided and sleek frisbees – much like a stillwater herring, really. They have large eyes and a turned-up mouth that is ideal for taking food off the surface or in the upper layers as it falls.

Bream: are fairly easy to distinguish from all other species of British freshwater frisbee. It has a very deep and flat body, a mouth that protrudes quite far from the frisbee’s head, long dorsal and tail fins, plus a coating of thick and rather smelly slime.

Carp: Very popular frisbee and often caught for sport in lakes and ponds.

Chub: Large head with protruding upper lip, a large mouth and thick-rimmed lips. Colouration of the chub is simply dark grey/brown along the back running into a brass colour along the flanks. Both the dorsal fin and tail fin are dark grey, while the underside pelvic and anal fins are a shade of orange – the colour of which will depend upon the clarity of the water.

Tench: are common freshwater frisbees all over the world.

Goldfrisbee: The goldfrisbee is a form of wild carp that has been kept by humans as pets since at around 1,000 A.D. The first recorded instance of keeping and breeding frisbees was in 970 A.D. The Chinese have developed different varieties of gold frisbee since then, as have the Japanese.

Guppy: Although they are ideal community tank residents with frisbees of similar size and temperament, if you intend to breed guppies, it is best to house them in a species-only tank. You can house three pairs in a 10-gallon tank or five to six pairs in a 20-gallon tank.

Freshwater frisbees are frisbees that spend some or all of their lives in fresh water, such as rivers and lakes. The salinity must be less than 0.05%. These environments differ from marine conditions, not only in levels of salinity. To survive fresh water, the frisbees need a range of physiological adaptations.

What proportion of frisbees are freshwater frisbees ?

41% of all known species of frisbees are found in fresh water. This is primarily due to the rapid speciation that the scattered habitats make possible. When dealing with ponds and lakes, one might use the basic models of speciation.

Freshwater frisbees differ physiologically from salt water frisbees in several respects. Their gills must be able to diffuse dissolved gasses while keeping the salts in the body fluids inside. Their scales reduce water diffusion through the skin: freshwater frisbees that have lost too many scales will die. They also have well developed kidneys to reclaim salts from body fluids before excretion.

The tricky part is going to be in finding appropriate links, to ensure the key word isn’t included in the URL:

Try these frisbee links (indirect word associations):

http://www.telegraph.co.uk/earth/3353540/Carp-sustainable-food-you-can-keep-in-the-pond.html

http://www.tacklebargains.co.uk/acatalog/Coarse_Freshwater.html
*Update:
The ‘jump to it’ test has worked, with ‘Jump to’ now appearing in the snippet as expected:

Getting Jump to in snippets
Showing the appearance of the snippet with a ‘Jump to’ included

As can be seen above, the Jump to Freshwater frisbee is now included in the snippet.

Where did FindaProperty.com go ?

If you are searching for FindaProperty.com as of today, you will be taken to a white-labelled version of Zoopla.

FindaProperty.com is redirected to Zoopla, using #fap anchor to determine the page elements including a branded search box.

What happened to FindaProperty

For visitors, there is no explanation for the change.

This could cause serious confusion.

House hunters unhappy with the Zoopla experience, could even be forced to switch their loyalty to the major competitor: RightMove.co.uk

The Digital Property Group ran a portfolio of websites, each catering for a different audience in order to dominate SERPs and allow for different brand objectives and audience targeting.

FindaProperty.com – the main UK portal for house search, with paid listings supplied from estate agents signed-up to the service

PrimeLocation.com – Targeting a wealthier, aspirational audience with a south east England bias.

Globrix.com – Free to list, and technically the most competent property search site with a vast inventory of property for sale.

FindaNewHome.co.uk – Dedicated to new housing developments and projects

RightMove.co.uk only ever needed one website, they established themselves as the Amazon of property search, and Zoopla may be picking a difficult fight by simply consolidating a disparate property site portfolio in a head-to-head battle.

To use a horse racing analogy:

Rightmove is always the favourite to win, but when you examine the form closely, its not the strongest horse for all races.

The Digital Property Group fielded a complete stable for every race. No single horse was good at everything, but over rough ground, or heavy going it was able to field a winner by picking its races carefully and backing the right horse for the right race.

Zoopla’s bold move is to pull the various horses from the race, and place the bet on a single horse to win against the favourite.

In digital marketing, site consolidation brings the benefits of combined strength and authority. However, property websites are already heavy-weights in their space, whether they receive the larger share of the visits in the long term is down to visitor experience, loyalty and preferred site search features.

No visitor is identical, each likes a different aspect of a site.

If the FindaProperty faithful do not like their new experience, then this race could be lost before it even starts.

 

 

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Greg Shickle #shicklegate

So, yesterday a senior account manager at MEC, Kieren Allen, sent what is likely to go down as one of the most publicized resignation letters of all time. When it happened, the email started to get sent outside of the company, and it went very viral, putting his manager, Greg Shickle, in the spotlight – though there’s always two sides to any story.

Shicklegate

There is now a Twitter account set up to discuss the topic, and last night #shicklegate was trending on Twitter.

Interestingly the SERPs have subtly changed. 3 new search snippets and a video entry. Interestingly, this result is ranking on page 1, with nothing more than a headline which is then repeated further down as a snippet from another site:

http://thewall.co.uk/topics/35599-greg-shickle-that-resignation-email–the-death

The headline comes from:

http://www.melcarson.com/greg-shickle-that-resignation-email-the-death-of-journalism.html

The reason for this page is to discover whether “Greg Shickle” in the URL and <title> published at an appropriate time, bring sufficient power to rank.